Marketing & Events Coordinator

About us At Primacorp Ventures, we are all about creating opportunities and making a meaningful impact. Founded in 1995, we're the largest accredited independent post-secondary education group in Canada. Yet, for us, this is just the opening act of our transformative journey Position Job Title: Marketing & Events Coordinator  Location: Campus Support – Head Office, New Westminster  In person full-time: Monday-Friday. 8 am-5 pm Reports To: Manager, Marketing Salary: $55,000 JOB SUMMARY  The purpose of the Marketing & Events Coordinator is to support the Company’s marketing initiatives, events, campus experience, and processes. Under the direct supervision of the Marketing Manager, the Marketing & Events Coordinator is responsible for assisting with all aspects of the marketing department’s programs. The Marketing & Events Coordinator plays a key role in bringing our brands to life through events and other marketing support for our campuses. This role is responsible for communicating with vendors and stakeholders, planning and executing internal and external events, coordinating swag and print projects, and supporting day-to-day marketing operations.  SPECIFIC RESPONSIBILITIES  The Marketing & Events Coordinator will, at various times, be responsible for the following, as well as other related duties as assigned to support the business objectives and purpose of the Company.  1. Event Planning & Execution  Plan, coordinate, and execute a calendar of internal events, including:  Campus open houses and info sessions  Virtual information sessions and industry speaker series  Other recruitment or engagement events as needed  Coordinate external events, including:  Career fairs, education fairs, and community outreach events  Working with host institutions or organizers on logistics, registration, and requirements  Manage event timelines, run sheets, and checklists; ensure all details are confirmed and clearly communicated  Collaborate with campus teams to determine event goals, audience, and messaging, and ensure each event aligns with marketing and recruitment objectives  Coordinate event promotion with the Marketing team (., email invites, landing pages, social posts, posters, digital screens)  Oversee event-day setup and tear-down when needed; troubleshoot issues in real time and act as the central point of contact  Manage and moderate virtual events.  Track attendance/engagement, gather feedback, and provide post-event recaps and recommendations for improvement  2. Marketing Initiative Support  Liaise with vendors and suppliers to ensure the best prices and service  Manage and order swag for marketing events and initiatives  Maintain marketing collateral inventory and ordering for marketing initiatives  Maintain and book ads, including, but not limited to, print, radio, and outdoor advertising  Coordinate and book videographers and photographers  Maintain invoice and payment tracking, including following up on unpaid invoices  Contribute ideas to improve processes, tools, and templates for events and campus support  Record best practices and create new process documentation  Other related duties as assigned  3. Campus & Stakeholder Support  Serve as a primary point of contact for campus teams regarding marketing events, swag, and print materials.  Support internal stakeholders and act as a liaison to communicate marketing-related logistics for campus initiatives.  Collect and synthesize information related to new policy and procedure implementation  Track and follow up on the execution and progress of marketing initiatives  Collect data from campus employees to analyze the progress of promised action plans  Build strong working relationships with campus staff, vendors, community partners, and event organizers.  POSITION REQUIREMENTS  To be successful in the Marketing & Events Coordinator position, individuals must be committed to developing, maintaining and demonstrating the following:  Education and Experience:  Diploma or Degree from a recognized college or university in Marketing or Business  A minimum of 3 years of experience in marketing  The equivalent combination of education and experience will be considered  Experience with a CRM system and data analysis is an asset  Skills and Abilities:  Advanced oral and written communication skills, including presentation and group facilitation.  High standards of behaviour, a professional attitude, and commitment to quality service.  Ability to work cooperatively with other staff.  Proven business acumen.  Ability to work independently with limited direction.  Excellent organizational skills with the ability to multi-task.  Ability to develop and maintain working relationships with outside vendors and organizations.  Excellent judgment, problem-solving skills, with the ability to make appropriate decisions under pressure.  Ability to exhibit a professional attitude and image with a commitment to quality service.  Thorough knowledge of Microsoft Excel and PowerPoint.  Experience using project management tools is an asset  #dmnd Don’t hold back—apply today, even if you do not tick every skills list. We cherish diverse skill sets, knowing your unique experiences and perspectives enrich our dynamic team. We are proudly Canadian — rooted in our diverse communities, guided by our values, and committed to growing together from coast to coast.