Digital Content and Analytics specialist
2 weeks ago
today 2025-12-23 place Saguenay access_time Full-time Apply here done Why EPIQ? Born from the merger of AD and MECFOR, two complementary forces, we strive for excellence and performance to propel Québec’s industry even further. Together, we form a close-knit team where everyone can count on each other. Whether it’s in design or manufacturing of heavy and fixed machinery, every challenge is met with rigor, passion, and collaboration. We are currently looking for a Digital Content and Analytics specialist for a maternity leave replacement of 12 months. This contract is a unique opportunity to leverage your creativity, curiosity, and initiative to manage digital content, make recommendations, and propose improvements. Reporting to the Marketing Director, the Digital Content and Analytics specialist will actively contribute to EPIQ Machinery’s digital strategy. This person will ensure that the website, social platforms, and digital tools accurately reflect the company’s brand image, while producing analyses that guide and support strategic marketing decisions. What we offer : A friendly work environment where our values come to life every day; A flexible schedule based on a 40 hour work week; A hybrid work schedule with only 2 days in the office; Group insurance, 75% funded by the employer, plus an employee assistance program and telemedicine program. A progressive retirement savings plan (RRSP) with employer matching; A bank of 40 hours of personal leave for more flexibility; Vacation time above minimum labour standards; Team-building events and a warm atmosphere. Your key responsibilities : Plan, write, translate, and publish web content (articles, product pages, news, case studies, etc.); Create engaging content for social platforms (LinkedIn, Facebook, YouTube, etc.); Manage posts, interactions, and messages on social media; Help increase reach and engagement across digital communities; Collaborate with international subsidiaries/entities to strengthen the group’s social media presence (ADF, Novimeq, Stymer, etc.); Configure, monitor, and interpret data via Google Analytics 4 (GA4); Produce monthly and quarterly reports on web performance, digital campaigns, and social media (CTR, ROI, impressions, etc.); Optimize web content to improve organic SEO (keywords, tags, site structure – knowledge of RankMath is an asset); Track SEO performance using specialized tools (Looker Studio, Google Search Console); Integrate AI tools (such as ChatGPT or other LLMs) to assist with content creation and performance analysis; Suggest simple automations to improve efficiency (writing, monitoring, reporting, etc.). What we’re looking for : University or college degree in marketing, communications, or digital journalism; Ability to communicate verbally and in writing in both French and English to support our international clientele; Google Analytics or Google Ads certification is considered an asset; Additional training in SEO, digital writing, or artificial intelligence is an asset; Strong knowledge of software and applications such as Office 365, WordPress, Canva, CapCut, HubSpot, Google Analytics 4, Google Tag Manager, Search Console, and Looker Studio; Curious, autonomous, creative, and proactive. Join us and be part of a team that values your work and well-being every day. Here, your talent truly makes a difference (The masculine form is used in this document solely to simplify the text, without any discriminatory intent.)
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