Digital Marketing Coordinator

Job DescriptionJoin Our Purpose – Feeding the Future Role: Digital Marketing CoordinatorLocation: Remote (Ideal candidate can be near one of our 15 Feeds’n Needs store locations in Atlantic)Travel: Occasional travel within Nova Scotia, New Brunswick, and Prince Edward IslandWhy join usGet ready to own your ideas as a Digital Marketing Coordinator for Feeds'n Needs Stores, part of Trouw Nutrition, a Nutreco company. As global leaders in animal nutrition and aquafeed, our shared purpose of Feeding the Future is making a positive global impact for generations to come. In this role, you’ll help shape our digital strategy and create integrated experiences that connect customers online and in-store. Own your direction, Own your development, and Own your path.What you’ll doWebsite & Digital Experience Management: Maintain and optimize website content for performance, SEO, and user experience.Digital Campaign Strategy: Design and execute campaigns that drive store visits and online engagement using email automation, paid ads, geo-targeted promotions, and social media.Analytics & Performance Tracking: Monitor KPIs across all digital channels and provide actionable insights to maximize ROI.Content & Creative Production: Execute the content calendar and create photography, video, and graphics for campaigns and store-level promotions.Customer Engagement & Support: Respond to digital inquiries and support marketing for in-store events and sponsorships.Innovation & Trend Awareness: Stay ahead of digital marketing trends and recommend new technologies to enhance customer experience.Who we’re looking forA tech-savvy, innovative marketer with a passion for creating integrated digital experiences. You thrive on using the latest tools to connect with customers and drive engagement both online and offline.You’ll also needBachelor’s degree in Marketing, Communications, Business, or equivalent experience.Minimum 3+ years in digital marketing with proven success in campaign execution and analytics.Strong understanding of SEO, SEM, marketing automation, and conversion optimization.Proficiency in Mailchimp, WordPress, and Social Media Platforms (must-have).Familiarity with eCommerce platforms and experience with Google Ads, Analytics, and paid media strategies.Graphic design skills (Adobe Suite, Canva).Knowledge of customer journey mapping and omnichannel marketing strategies.Ability to work independently, collaborate effectively, and analyze data to refine campaigns.Experience in retail marketing and eCommerce considered an asset.Portfolio: Please include examples of past work with your application.What you’ll receiveAs part of Nutreco, you’ll be a member of the SHV family, a diverse group of companies with a global footprint. Join us and you’ll gain access to a wide network of expertise and global career paths. You’ll also benefit from the backing of one of the world’s largest privately owned businesses, known for its stability and long-term focus.In addition, you’ll receive:Robust pension plan with employer matching that begins on Day 1Competitive health benefits – Medical/Dental/Vision/HSA, starting Day 1Short-term/Long-term Disability and Mental Health spending allowanceMaternal top-up and Tuition Reimbursement15 vacation days to start (tiered)How and why to find out moreWe can offer you a rewarding career with real meaning and purpose. Where you’ll feel proud of the impactful role you perform every day and the part you play in Feeding the Future. So, if you’re interested in joining us, get ready to Own your progress, your potential, and your career.#Ownit #Digital MarketingGet ready to Own your ideas. Own your impact. Own your future. Apply now. Own it.Please note that candidates applying to Canadian job openings must be authorised to work independently in Canada. Employer Sponsorship is not available for this position.Final candidates who are offered the position will be required to undergo a criminal background check.We are committed to employment equity and encourage applications from qualified individuals, including women, Indigenous peoples, persons with disabilities, and members of visible minorities.#SPTN