Chief Marketing Officer

1 week ago


Kelowna, Canada Potentia Human Resources Inc. Full time

Job DescriptionSome leadership roles aren’t about stepping into a defined mandate; they’re about shaping what comes next.We are working with a consumer-facing organization that is entering a period of strategic planning and organizational reflection.  As part of this work, there is an expectation that a senior marketing leadership role, at the Chief Marketing Officer (CMO) level will be introduced in the upcoming months.We are quietly beginning this search and welcome the opportunity to confidentially connect with experienced marketing leaders. The organization operates across multiple channels, with a strong emphasis on brand, customer experience, and community engagement. There is established creative capability in place; the anticipated need is for a senior marketing executive who can bring strategic focus, commercial clarity, and data-informed decision-making to support sustainable growth. This role is best suited to a modern marketing professional who is energized by translating insight into action, building systems, setting direction, and enabling small teams to execute with confidence and impact.This opportunity would be ideal for a leader who:Brings structure, prioritization, and insight to complex or high-creativity environments;Understands how brand, digital channels, and commercial outcomes intersect;Is comfortable translating strategy into practical systems and direction;Enjoys working closely with senior leadership in values-driven organizations;Balances respect for brand and storytelling with a strong performance mindset.The CMO would be expected to act as a strategic partner to executive and creative leadership, helping to align marketing activity across channels, sharpen execution, and ensure initiatives support clear business objectives.Location & CompensationThis role will be based in British Columbia, with openness to candidates in the Lower Mainland or Okanagan. We anticipate offering a competitive total compensation package in the range of $150,000–$200,000+ variable pay, reflective of scope and impact of the position.Timing & ProcessThis outreach is intended to build a confidential pool of candidates. If you are a senior marketing leader who may be contemplating your next chapter and this type of opportunity resonates, we welcome a confidential expression of interest.Please note:Top candidates will be invited to have a confidential discussion with our client’s CEO and their Director of People & Culture.All expressions of interest will be managed with the utmost confidentiality. We look forward to hearing from you



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