Gtm strategy
13 hours ago
edmonton, alberta, Canada
Affirm, Inc.
Full-time
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At Affirm, we exist for the moments that matter—giving people a clear, predictable way to pay over time, with no hidden fees, no surprises, and no tradeoffs on what matters most.
About The Revenue Team
The Revenue team drives affirm's top-line growth through strategic partnerships, growth initiatives, and go-to-market execution. We acquire, retain, and expand merchant relationships across e Commerce, in‑store, telesales, and the affirm app. The team leads onboarding, relationship management, and performance optimization to help partners succeed. We deliver value-added solutions, drive adoption, and support long‑term business growth by connecting merchants and consumers through affirm's products.
About The Role
GTM Strategy & Operations takes product and pricing initiatives and creates commercially viable, operationally sound go‑to‑market motions. We partner with Product, Product Marketing, Legal, Rev Ops, and Pricing to design rollout groups, coordinate implementation, and equip the field — CSMs, AEs, and TAMs — with the processes they need to create world‑class go‑to‑market.
As an individual contributor, the Lead owns the go‑to‑market operations for a specific product line or segment end to end. You're handed the objective and you decide how to execute: building the target lists, assigning appropriate
About The Revenue Team
The Revenue team drives affirm's top-line growth through strategic partnerships, growth initiatives, and go-to-market execution. We acquire, retain, and expand merchant relationships across e Commerce, in‑store, telesales, and the affirm app. The team leads onboarding, relationship management, and performance optimization to help partners succeed. We deliver value-added solutions, drive adoption, and support long‑term business growth by connecting merchants and consumers through affirm's products.
About The Role
GTM Strategy & Operations takes product and pricing initiatives and creates commercially viable, operationally sound go‑to‑market motions. We partner with Product, Product Marketing, Legal, Rev Ops, and Pricing to design rollout groups, coordinate implementation, and equip the field — CSMs, AEs, and TAMs — with the processes they need to create world‑class go‑to‑market.
As an individual contributor, the Lead owns the go‑to‑market operations for a specific product line or segment end to end. You're handed the objective and you decide how to execute: building the target lists, assigning appropriate