Senior Marketing Strategist

6 days ago

Vancouver, British Columbia, Canada ZGF Architects LLP Full time

Senior Marketing Strategist

ZGF Architects LLP is seeking a highly skilled Senior Marketing Strategist to join our team in Vancouver, BC. As a key member of our marketing department, you will play a vital role in developing and executing strategic marketing plans that drive business growth and success.

The estimated annual salary for this role is $80,000 to $95,000, dependent on education and experience.

Job Description:

We are looking for a creative and passionate individual who can bring innovative ideas to the table. As a Senior Marketing Strategist, you will be responsible for:

  • Working closely with leadership to determine strategies on proposals and presentations;
  • Developing and implementing customized responses to RFPs and interview preparation;
  • Crafting cohesive and compelling narratives through writing and storytelling;
  • Coordinating the preparation of statements of interest and qualifications, proposals, collateral materials, and marketing-oriented correspondence;
  • Participating in pre-interview planning and presentation rehearsal with design teams;
  • Making work assignments and ensuring tasks and projects are completed to the highest standards of quality, timeliness, and cost effectiveness;
  • Conducting research and compiling information regarding existing and prospective clients, competitor activity, and industry or market trends;
  • Developing and maintaining a network of industry contacts and cultivating leads;
  • Supporting those with marketing assignments to prepare for meetings, interviews, and other contacts with prospective clients;
  • Centralizing information about business development activities and sharing it among team members;
  • Exploring ways to streamline workflow and use of technology without compromising quality;
  • Attending community and industry events and conferences;
Required Skills and Qualifications:

To be successful in this role, you will need:

  • Bachelor's degree in marketing, journalism, or design-related field;
  • Minimum of 5 years of experience in relevant marketing/communications, preferably within the A/E/C industry;
  • Demonstrated written and oral communication skills; strong editing and proofreading skills; strong graphic design sensibilities;
  • Excellent interpersonal skills; ability to work with both peers and senior members of the firm;
  • Experience working independently, as well as within cross-functional teams in a collaborative, professional environment;
  • Strong organizational skills and an ability to prioritize and complete simultaneous projects with minimal supervision;
  • A collaborative and team-oriented disposition; a sense of humor and grace under pressure;
  • Sound professional judgment, strong work ethic, positive and client-focused attitude;
  • A detailed knowledge of marketing procedures, work processes, and tools;
  • A thorough understanding of effective document and presentation production, and an in-depth understanding of proposal and presentation psychology;
  • Proficiency in InDesign and PowerPoint is required; working knowledge of Illustrator, Photoshop, and database programs such as Deltek Vision and Axomic OpenAsset is preferable;
Benefits:

This is an excellent opportunity to join a dynamic and growing organization with a competitive salary and benefits package.

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