Senior Paid Media Lead

1 week ago


Canada Zown Full time $100,000 - $120,000
About Zown

Zown has facilitated over $200M in real estate transactions, helped more than 250 Canadians purchase homes, and delivered over $3M in cashback through our innovative model. We're committed to building a diverse and inclusive team that shares our passion for revolutionizing homeownership.

Job Responsibilities
  • Lead the strategy, development, and execution of all paid media efforts.
  • Work closely with designers, content creators, and video editors to craft compelling campaigns that drive measurable results.
  • Deliver weekly performance reports to senior leadership, clearly outlining campaign outcomes, learnings, and next steps for ongoing optimization.
Requirements
  • Proven success managing and scaling paid acquisition campaigns across Meta and Google Ads.
  • Experience in high-growth startup environments scaling from $10M to $100M in revenue.
  • Deep understanding of performance marketing funnels, audience segmentation, and attribution models.
  • Strong grasp of media buying strategy, bidding optimization, and campaign architecture.
  • Skilled at collaborating with creative teams to develop high-performing ads.
  • Proficient in building clear reports and turning performance data into actionable strategies.


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