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Brand Development Specialist

2 weeks ago

Toronto, Ontario, Canada Volt Raceway Full time

Volt Raceway is a dynamic and fast-paced entertainment venue that offers a unique blend of racing, dining, and entertainment options. As a Marketing, Brand, and Sales Specialist, you will play a key role in shaping our marketing initiatives and elevating our brand presence.

Key Responsibilities:
  • Develop and implement marketing strategies that drive awareness, engagement, and sales growth.
  • Create and oversee integrated campaigns across digital, print, and social platforms.
  • Analyze campaign performance to optimize ROI and engagement.
  • Collaborate with web developers to maintain a current and engaging website presence.
  • Manage marketing budgets to ensure cost-effective initiatives.
Brand Development

As a Marketing, Brand, and Sales Specialist, you will be responsible for ensuring brand consistency across all touchpoints. This includes developing loyalty programs to enhance customer retention and long-term engagement, as well as identifying opportunities for partnerships and promotions to boost brand visibility.

Event Marketing

Volt Raceway hosts a wide range of events throughout the year, from racing tournaments to concerts and festivals. Our Marketing, Brand, and Sales Specialist will work closely with the events team to create impactful marketing plans that drive attendance and engagement.

Social Media Management

In today's digital age, social media plays a critical role in building brand awareness and driving engagement. Our ideal candidate will have a solid understanding of social media platforms and the ability to create and implement a cohesive strategy that aligns with our marketing objectives.