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Product Strategist

2 weeks ago

MontRoyal, Quebec, Canada Groupe Dynamite Full time

About Groupe Dynamite

Groupe Dynamite Inc. is a leading retail company that has been designing and distributing accessible, trend-forward fashion for women since 1975.

Our mission of empowering individuals to be themselves is brought to life through our two banners: GARAGE and DYNAMITE. We are committed to providing exceptional customer experiences across our nearly 300 stores in Canada and the United States, as well as through our e-commerce platforms.

We're seeking an experienced Product Owner to join our dynamic E-commerce team and lead the strategic evolution of our mobile applications. As a key member of our team, you will play a crucial role in guiding the comprehensive redesign of our core mobile apps for both the Garage and Dynamite brands.

Main Responsibilities:

  • Collaborate closely with IT, E-commerce, CRM, analytics, and marketing stakeholders to translate business vision into clear Epics and actionable roadmaps that drive value.
  • Clearly articulate internal and external user challenges and define solution objectives to inform product development and user experience decisions.
  • Own the end-to-end management of your product, including maintaining robust backlog and prioritizing features, enhancements, and bugs focused on omni-channel sales, user engagement, conversion, performance optimization, and customer retention.
  • Define clear goals and KPIs in collaboration with business owners, continuously monitor performance, and provide regular insights and recommendations for improvement.
  • Build and maintain strong relationships with the Product, Technology, Creative, and Marketing teams, and foster a deep understanding of user and business needs through active engagement and stakeholder interviews.
  • Lead feature development from concept to launch, actively maintaining and executing a robust A/B testing backlog and optimization plan to ensure constant improvement and risk mitigation.
  • Champion customer understanding, initiating new and leveraging existing user testing and research insights to create habit-forming, personalized, and elevated app experiences tailored to each brand's unique identity.
  • Maintain a strong sense of urgency around addressing and resolving critical bugs and issues to ensure a seamless user experience.
  • Identify opportunities to streamline processes and proactively introduce new and impactful ways of working to enhance team productivity and collaboration.
  • Advocate and drive adherence to the best practices in accessibility, security, and compliance standards throughout product development.