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Content and Community Strategist

2 months ago


Calgary, Alberta, Canada Total Life, Inc. Full time
About Us

Total Life, Inc. is a pioneering behavioral health company dedicated to providing accessible and affordable emotional support services to seniors. Our mission is to empower seniors to live more fulfilling lives by addressing mental health issues and promoting a holistic approach to aging.

The Opportunity

We are seeking a highly motivated and creative Content and Community Strategist to join our team. As a key member of our team, you will play a pivotal role in shaping our brand identity, fostering community engagement, and driving strategic initiatives. This position offers an exceptional opportunity to work directly with senior management on special projects, gain insight into the inner workings of a start-up, and make a meaningful impact on our growth trajectory.

Your Role
  • Develop and Create Engaging Content: Utilize your expertise in graphic design and content creation to drive brand awareness and engagement across various platforms.
  • Strategize and Implement Content Initiatives: Enhance brand visibility and foster community engagement through well-crafted content strategies that align with our business objectives.
  • Lead Special Projects: Oversee initiatives such as ambassador programs to expand community reach and enhance brand advocacy through compelling visual content.
  • Cultivate Partnerships: Nurture relationships with community organizations, influencers, and other key stakeholders, utilizing graphic design to support collaborative efforts.
  • Cross-Functional Collaboration: Work with teams across the company to ensure content and community initiatives align with overall business objectives, emphasizing high-quality visual content.
  • Monitor Social Media Trends: Stay updated with platform algorithm changes to ensure our content remains relevant and effective.
  • Community Liaison: Serve as a key point of contact between the company and its community, ensuring excellent communication and responsiveness, supported by engaging visual content.
Our Requirements
  • 0-5 years of experience in content creation, community management, or related fields.
  • Smart, intuitive, and strategic thinker with a passion for building ideas and developing processes.
  • Must have proven experience with graphic design.
  • Excellent communicator with strong interpersonal skills and the ability to engage diverse audiences.
  • Sharp, detail-oriented, and highly organized, with the ability to manage multiple projects simultaneously.
  • Strong creative background, showing a diverse skillset in creating content.
  • Experience working directly with senior leadership on special projects is a plus.
  • Experience working for a start-up is a plus.
  • Preferred: Experience managing brand or professional social media and experience working for a publication like a newspaper or magazine.
Why Join Us?
  • Make a significant contribution to healthcare services.
  • Stock options.
  • Extensive health benefits plan.
  • Collaborate closely with a dedicated team.
Schedule
  • Full-time
  • Monday-Friday