Academic Planning Director
3 weeks ago
At Innivec, we are seeking an experienced Academic Planning Director to lead our contact centre team in achieving our recruitment and enrollment goals. As a key member of our leadership team, you will be responsible for developing and implementing strategies to drive student engagement and retention.
Key Responsibilities:- Strategic Planning and Execution: Develop and implement a comprehensive strategy to achieve our recruitment and enrollment targets, ensuring alignment with our college's goals and objectives.
- Operational Oversight: Oversee the daily operations of the contact centre, ensuring efficient processes and optimal staff allocation to achieve targets for inquiry response times, lead conversion, and student satisfaction.
- Team Leadership and Growth: Build and lead a high-performing team of over 50 professionals, fostering a culture of accountability, collaboration, and excellence. Prioritize continuous professional development and optimize team performance while emphasizing student care.
- Admissions and Enrollment Management: Support the admissions team in effectively engaging prospective students, offering personalized program information and assistance throughout the application process. Focus on enhancing lead-to-enrollment conversion rates through targeted recruitment strategies.
- Demographic Insights and Strategy Recommendations: Analyze student demographics, trends, and behaviors to shape recruitment strategies. Suggest customized outreach methods for various demographic groups to ensure our college's offerings appeal to prospective students.
- Data-Driven Reporting and Decision Making: Generate detailed reports on admissions performance, lead generation, student demographics, and conversion rates. Leverage CRM systems and analytics tools to monitor performance, identify trends, and inform decision-making.
- Budget Oversight: Oversee the contact centre's budget, ensuring efficient resource allocation to achieve recruitment goals while maintaining quality and enhancing the student experience.
- Compliance and Quality Assurance: Ensure all contact centre activities adhere to college policies, industry standards, and regulatory requirements. Establish quality assurance practices to consistently enhance service levels and maintain student satisfaction.
- Cross-Functional Collaboration: Work closely with Marketing, IT, and Academic departments to align recruitment and enrollment strategies. Foster seamless coordination among departments to support a positive student experience from inquiry to enrollment.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, or a related field (Master's or MBA preferred).
- 7+ years of leadership experience in a contact centre environment, especially in education or admissions.
- Strong analytical skills, with experience in demographic analysis and using data to inform strategies.
- Proven expertise in managing large teams and enhancing performance through data-driven strategies while fostering collaboration.
- Advanced proficiency in CRM systems, data analytics, and reporting tools.
- Knowledge of college admissions processes and regulatory requirements.
Salary: CAD 85k-110k per annum
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