Channel Marketing Director
2 weeks ago
Channel Marketing Manager Role
Lantic Inc. is seeking a skilled Channel Marketing Manager to lead the marketing function for the Sugar segment and corporate branding.
Key Responsibilities:
- Develop and execute marketing strategies to drive business growth and enhance the value proposition.
- Collaborate with the sales team to deliver impactful business reviews and create digital services to enhance the value proposition.
- Partner with the sales team to facilitate the commercial annual business plan and lead analysts to deliver insight and regular reporting.
- Be the primary steward of our product brands and evolve brand guidelines.
- Craft overall strategy and content plan for our on-line presence across various platforms.
Requirements:
- Bachelor's degree in a related field; MBA preferred.
- 8+ years experience in marketing, with B2B marketing experience and experience within the Food/FMCG industries.
- Exceptional, well-rounded communication skills and experience with business analytics.
- Leadership skills and commitment to the team's development.
- Ability to establish trust and to influence effectively.
About Lantic Inc.
Lantic Inc. is a dynamic and inclusive company that offers a wide range of perks, including competitive compensation and comprehensive benefits package, employee share purchase plan, and opportunities for career pathing and personal growth.
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