Strategic Growth Director
3 weeks ago
As a Strategic Growth Director at Kaizen Lab Inc., you will lead the development and execution of customer acquisition, retention, growth, and revenue strategies. You will report to the President & CEO and be responsible for driving business expansion through innovative marketing and sales initiatives.
About Us
Kaizen Lab Inc. is Alberta's most experienced and trusted new home warranty provider and educator for homebuilders. Our team works closely with The New Home Warranty Insurance (Canada) Corporation (NHWICC) and the Professional Home Builders Institute of Alberta (PHBI) to deliver exceptional services to our customers.
Responsibilities
The primary responsibilities of this role include:
- Assume overall leadership for the Revenue, Marketing, Sales, Account Management/Customer Engagement, and Product Development functions while upholding the company's mission and values.
- Work with the Executive Team and other key teams across the company to set targets and execute the roadmap for short- and long-term growth plans.
- Develop strategies to achieve targets for growth, sales, marketing, and customer relations.
- Manage the development of new products, services, and associated brands to meet profitability goals.
- Represent marketing and sales in cross-functional initiatives, keeping leadership and stakeholders informed on workstreams, risks, and opportunities.
- Monitor the marketplace and analyze opportunities, providing competitive analysis and developing strategies to address issues and opportunities.
- Oversee brand management and elevation, leading the way on brand building strategies and activities.
Requirements
To succeed in this role, you should have:
- 10-15 years of diverse leadership experience building brands, driving revenue growth, and developing business strategies.
- Executive management experience is preferred.
- A strong marketing background is beneficial.
- Licensed Level One Insurance Agent or willingness to license within the first 90 days of employment.
- Experience with executing marketing, sales, fiscal management, partner, and stakeholder relations, as well as digital strategies that drive customer acquisition and revenue growth.
What We Offer
We provide a flexible hybrid/remote work structure, engaging diversity initiatives, an exciting social committee, annual short-term incentive pay, paid sick time, generous flex days, medical, dental, and vision benefits, choice of health spending accounts, pension plan matching, and access to corporate and technical training. If you're looking for a challenging opportunity to drive business growth and make a difference, we invite you to apply.
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