Senior Vice President of Marketing

4 weeks ago

Toronto, Ontario, Canada Triton Digital Full time

pbAbout the Role:/b/ppTriton Digital, a leading technology and services provider to the digital audio, podcast, and broadcast radio industries, is seeking a bSenior Vice President of Marketing/b to join its senior leadership team. As a key member of Triton's management team, you will be responsible for shaping and executing the company's global marketing strategy./ppbMain Responsibilities:/b/pulliOwn the marketing function at Triton Digital, including overall marketing strategy and planning, execution of growth initiatives, and brand messaging to maximize awareness, adoption, and usage of Triton's solutions globally./liliDrive product messaging, highlighting our value proposition, key benefits, and features through compelling narratives for sales materials, e-books, case studies, presentations, and collateral./liliDevelop the marketing process, including inbound, outbound, and demand generation, and oversee its day-to-day implementation./liliOversee social media channels, content marketing, and paid advertising programs, including SEM and SEO./liliManage our PR firm and thought leadership programs, including releases, bylines, awards, and executive speaking programs./liliTranslate complex concepts into simple and compelling marketing messages./liliEvents are a big part of Triton's marketing strategy. In this role, you will oversee the successful implementation of 15+ event sponsorships around the globe./liliManage, build, and lead a high-performing team of marketing professionals, providing mentorship and utilizing best practices around people, process, and organizational management./liliAssist senior management team and HR with the drafting and distribution of internal communications./li/ulpbRequirements:/b/pulliA minimum of 10 years of marketing experience, preferably in marketing advertising technology and programmatic solutions./liliDemonstrated experience designing and implementing successful global B2B marketing campaigns./liliDomain knowledge of audio and/or the programmatic advertising ecosystem is strongly preferred./liliStrong leadership and employee development skills./liliBusiness English language proficiency and excellent communication skills./liliA can-do and rolling-up your sleeves to make things happen attitude./liliCreativity and a good eye for design./liliA strong sense of flexibility and adaptability; comfortable working in a fast-paced, growth environment./liliComfortable working across time zones with a team that is geographically dispersed./liliAbility to travel internationally./li/ulpbLocation:/b Only candidates in Ontario or Quebec will be considered./p

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