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Brand Development Specialist
1 week ago
At Keurig Dr Pepper Canada, we strive to create an inclusive work environment where employees can grow and develop their skills. As a dynamic organization, we are committed to innovation and excellence in all aspects of our business.
We seek a motivated and ambitious individual to join our team as an Associate Brand Manager, focusing on the Dr Pepper, Crush, and Schweppes brand team. This role offers an exciting opportunity to develop and execute comprehensive brand strategies, driving business growth and market share expansion.
Job Description
- Develop and implement brand strategies that meet business objectives and drive market share growth.
- Conduct thorough market research to identify consumer trends, competitive landscapes, and opportunities for brand growth.
- Collaborate with cross-functional teams to ensure seamless execution of brand plans.
- Manage budgets, timelines, and resources to ensure successful execution of brand plans.
Responsibilities
- Brand Strategy Development: Develop comprehensive brand strategies that meet business objectives and drive market share growth.
- Market Analysis: Conduct thorough market research to identify consumer trends, competitive landscapes, and opportunities for brand growth.
- Project Management: Manage budgets, timelines, and resources to ensure successful execution of brand plans.
- Cross-Functional Collaboration: Collaborate with sales, innovation, finance, and bottler partnership teams to ensure seamless execution of brand plans.
Requirements
- University degree in business and/or marketing
- 2-3 years' experience in product and/or brand management, preferably in the food and/or consumer product industries
- Experience with product and packaging development
- Strong project management and coordination skills
- Ability to work effectively in a team environment
What We Offer
- Competitive salary and benefits package
- Opportunities for career growth and professional development
- Collaborative and inclusive work environment
- Recognition and rewards for outstanding performance