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Marketing Vice President

2 months ago

Guelph, Ontario, Canada Fusion Homes Full time
About the Role

Fusion Homes is seeking a highly experienced and skilled Marketing Vice President to lead our Marketing team and drive the delivery of our 5 Year Strategic Plan.

Key Responsibilities
  • Lead the Marketing team, including Brand, Insights, and Projects, for the total organization.
  • Develop and execute a best-in-class Marketing strategy that aligns with the company's overall business objectives.
  • Oversee the annual Marketing planning process and deliver on Marketing Must Wins, Department Plans, and special projects.
  • Refine the customer experience and evolve the customer journey, providing a best-in-class end-to-end experience.
  • Use data analytics, detailed reporting, and competitor benchmarking to identify strategic gaps and opportunities for enhancing our marketing initiatives.
  • Champion and oversee exciting projects, including new community rollouts, employee engagement experiences, and the creation of new brands.
  • Lead all insights work for new product design.
  • Develop and implement pricing strategies, as well as product selections within the home.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 12+ years of progressive Marketing leadership experience across all marketing functions and disciplines.
  • Professional people management expertise with the ability to set clear goals and drive results through others.
  • A proven passion and ability to lead the strategic planning process and build ready-to-execute marketing strategies.
  • Elite business acumen, discernment, and decision-making capabilities to support redefining competitive and brand positioning, strengthening market stance, and enhancing brand prestige.
  • The ability to think critically with exceptional problem-solving skills to analyze complex issues and develop effective solutions.
About Fusion Homes
  • Award-winning company culture.
  • Numerous opportunities for growth and professional development.
  • Exciting social events and Employee Recognition Program.
  • Competitive salary and performance-based bonus system.
  • 100% employer-paid benefits for you and your family members.
  • Company-provided cell phone.
  • Discounts on Fusion Homes plus first access.