Paid Search Campaign Specialist
6 days ago
We're seeking a Paid Search Campaign Specialist to join our team at Canadian Tire Corporation. In this role, you'll be responsible for planning, executing, and managing paid search campaigns across multiple platforms.
About the RoleThis is an exciting opportunity for someone who wants to work in a fast-paced environment and take on new challenges every day. As a Paid Search Campaign Specialist, you'll be part of a collaborative team that works together to achieve outstanding results.
Main Responsibilities- Plan, execute, and manage paid search campaigns across multiple platforms
- Conduct thorough keyword research to identify high-performing keywords and phrases
- Write compelling ad copy that drives clicks and conversions while adhering to brand guidelines
- Monitor and adjust bids to optimize campaign performance and achieve target KPIs
- College or university degree in Marketing, Economics, Business, Finance, or related discipline
- 2-3 years of paid search experience from either agency or client side
- Expertise in executing campaigns in Google Ads, Google Ads Editor, Microsoft Ads, and SA360
At Canadian Tire Corporation, we offer a competitive salary and benefits package, including store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees.
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