Senior Vice President, Asset Management

1 month ago

Hamilton, Ontario, Canada AFP Golden Horseshoe Chapter Full time $140,000 - $160,000
Job Title: Senior Vice President, Asset Management

Hamilton Health Sciences Foundation (HHSF) is seeking a highly skilled and experienced Senior Vice President, Asset Management to join our team. As a key member of our Senior Leadership Team, you will be responsible for leading the development and implementation of a comprehensive brand strategy that aligns with the organization's mission, values, and unique strengths.

Key Responsibilities:
  • Develop and execute a brand strategy that unifies the mission, values, and unique strengths of HHSF, in alignment with the brand of Hamilton Health Sciences and the individual identities of each affiliated hospital.
  • Define and communicate the brand's overarching positioning, messaging, and value proposition to internal and external stakeholders, ensuring alignment with the organization's collective vision and goals.
  • Develop strategies to harmonize and differentiate HHSF in the market, leveraging the strengths of the health system and each hospital to enhance the overall brand reputation and market presence.
  • Collaborate with HHS's corporate Communications and Public Affairs team to oversee the development and rollout of a new brand identity, including a logo and logo system, typography, color palette, imagery, and guidelines.
  • Ensure consistency and coherence in HHSF brand expression across all touchpoints, including marketing materials, signage, websites, and social media.
  • Champion a donor-centric approach to brand strategy, ensuring that the brand experience aligns with donor expectations and enhances their overall satisfaction and increase to fundraising revenue.
  • Collaborate with HHSF departments to gather feedback and insights to inform brand strategy and initiatives.
Requirements:
  • University degree or equivalent in a relevant field.
  • 10 years of progressive leadership experience, preferably within the not-for-profit or health sector.
  • Extensive marketing and communication experience, with in-depth knowledge of brand strategy development, positioning, and brand identity management.
  • Proficiency in leveraging data analytics and insights to inform brand strategy, marketing, and communications initiatives, driving effective decision-making and optimizing outcomes.
  • Proven project management skills, with a track record of delivering on-time and on-budget deliverables.
  • Change management experience with implementing new brand strategy in a multifaceted, complex environment.
  • Strong interpersonal skills and relationship-building capabilities within cross-functional structures, enabling effective engagement with a diverse range of stakeholders in support of shared objectives.
  • Proficient in employing persuasive communication techniques to influence stakeholders, build consensus, and achieve desired results, leveraging both written and oral communication channels effectively.
  • Skilled in resource management and prioritization, with the ability to effectively plan, coordinate, and allocate resources to drive departmental and program initiatives.
What We Offer:
  • A competitive benefit package and pension plan (HOOPP).
  • A dynamic and inclusive work environment that reflects the community we serve.
  • The opportunity to make a meaningful impact on the lives of patients and families across south-central Ontario.

Hamilton Health Sciences Foundation is an inclusive and equal opportunity employer. We are committed to creating a workplace reflective of the community we live, work, and serve. We welcome applications from diverse and equity-deserving groups.

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