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SEO Strategist

2 months ago

Halifax, Nova Scotia, Canada VERB Interactive Full time
SEO Strategist Job Description

At VERB Interactive, we're seeking a skilled SEO Strategist to join our team. As a vital part of our digital marketing team, you'll be responsible for devising and implementing SEO strategies that drive success for our clients.

Key Responsibilities:
  • Manage day-to-day SEO activities for retainers and new builds
  • Develop and implement SEO strategies for clients, leveraging optimization techniques and technical SEO expertise
  • Generate comprehensive SEO reports and provide valuable insights to clients
  • Oversee the day-to-day operations of SEO for both existing and new projects, ensuring adherence to the highest SEO standards
Requirements:
  • 2+ years of SEO experience
  • Post-secondary education in marketing, communications, or equivalent experience
  • Demonstrated knowledge of ranking factors and SEO best practices
  • Working knowledge of CMS' such as Wordpress and Drupal, with recent experience identifying and fixing on-site SEO technical issues
  • Experience managing SEO for websites with Wordpress and Drupal
  • Experience crawling and analyzing websites for technical SEO issues
  • Proven experience managing domain indexing with Google Search Console
  • Knowledge of technical SEO tools and keyword tools
  • Experience managing organic search efforts for multiple clients, focus on hospitality and tourism an asset
  • Working knowledge of Google Analytics or other analytics tools
  • Knowledge of regular expressions and schema markup
  • Comfortable presenting reports to clients and able to clearly explain rationale for decision making
  • Demonstrated ability to write and create content for SEO
  • Able to take constructive criticism as a learning opportunity and apply feedback as needed
  • Proven ability to manage multiple projects simultaneously
  • Strong attention to detail, analytical and problem-solving skills
  • Excellent written and verbal communication
  • Highly organized with the ability to function in a fast-paced business environment
Benefits:
  • 100% premium share option for Group Health Insurance
  • A wellness spending account
  • Company matching RRSP program
  • Top up for Parental/Pregnancy leave
  • Remote and flexible work arrangements
  • Transit and fitness discounts
  • Recreational sports teams
  • Learning and development opportunities
  • Internal recognition programs