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Product Manager

1 month ago

Toronto, Ontario, Canada 0076 eBay Canada Full time

At eBay, we're more than a global ecommerce leader — we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in over 190 markets worldwide. We're committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

As a Product Manager on our Conversion Programs (CRM/Marketing) team, you'll drive customer-facing communications flows. You'll serve as the portfolio owner, including revenue targets, long-term strategy, roadmap, and execution. You'll iterate and expand on various programs, primarily in the channels of Email, Push Notifications, and the Native App Notification Hub.

You'll bring it all to life in close collaboration with your immediate partners: engineering, design, data science, and analytics teams. This is a highly visible role, and you'll work closely with various cross-functional teams within eBay, mainly on the Core Technology/Core Product side.

Key responsibilities include:

  • Defining and communicating the vision, strategy, and roadmap for the owned communications portfolio.
  • Building the roadmap in close collaboration with leadership and other team members.
  • Implementing the roadmap by working with engineering, data science, and design teams.
  • Deep knowledge of eBay and its products with domain expertise in the marketing channels of Push Notifications and Email.
  • Writing requirements and communicating them to the Engineering teams.
  • Conducting AB tests: hypothesis building, test design, critical metric definition.
  • Working with analytics teams to measure the impact on success metrics.
  • Collaborating with creative teams to improve content and design.
  • Collecting and analyzing customer and user feedback to improve the product.
  • Prioritizing features and work items based on business value, user needs, and other criteria.
  • Conducting market research and competitor analysis to find opportunities and threats.
  • Facilitating communication and collaboration between the development team and stakeholders.
  • Tracking and reporting on your experience performance and key metrics.
  • Continuously improving the roadmap and development processes.

Requirements include:

  • Strong product/business/marketing experience with at least 1-2 years in ecommerce. Marketplace experience is strongly preferred.
  • Technical Product Management experience or comparable experience working directly with Engineering teams (both front-end and back-end); technical understanding of building products/communications from scratch.
  • Steadfast execution - ability to ship quality experiences in a fast-paced and iterative manner.
  • Experience in developing email and native app notifications in ecommerce.
  • Experience navigating highly sophisticated cross-functional projects end-to-end.
  • Strong experience owner sense - ability to understand consumer needs and find simple and creative ways to address them.
  • Metrics-driven - ability to build actionable metrics which can measure experience performance.
  • Builds positive relationships across various teams within eBay; an active listener and clear communicator; can lead by influencing.

Technical skills include:

  • Building 0 to 1 products.
  • Prioritization.
  • Agile and scrum methodologies + Jira.
  • Writing Technical Product Requirements.
  • A/B testing/Experiment design/Data analysis.
  • E-commerce.
  • Conversion/Retention/User flow optimization.
  • Mobile apps/Email/Notifications.
  • Familiarity with Data Science and Machine Learning.
  • Market/Driven Research.
  • Basic copywriting skills are a plus.