Head of Digital Sales
4 weeks ago
Job Overview:
Metrobank is seeking a seasoned professional to lead its Digital Sales and Marketing efforts. The ideal candidate will have a proven track record of developing and executing successful marketing strategies that drive business growth.
Key Responsibilities:
- Develop and execute integrated marketing communication strategies to strengthen Metrobank's value proposition across different consumer segments.
- Lead the development and execution of marketing content to support various campaigns, programs, and branding initiatives.
- Ensure strong brand presence through all forms of traditional, digital, and social media creative executions.
- Develop and execute corporate communication and customer education strategies through public relations and other media engagements.
- Play a vital role in helping transform the CBS organization to espouse a culture of excellence and customer obsession by spearheading culture building initiatives.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- At least 10 years of experience in marketing communications, brand marketing, or a related field.
- Proven track record of developing and executing successful marketing strategies that drive business growth.
- Strong familiarity with advertising agencies, communication networks, and digital publishers.
- Experience in managing a team and leading cross-functional teams.
What We Offer:
Metrobank offers a competitive salary and benefits package, as well as opportunities for professional growth and development.
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