Director of Marketing Strategy

3 weeks ago

Toronto, Ontario, Canada LotusFlare Full time
Job Description

Role Summary

We are seeking a seasoned marketing professional to lead our marketing efforts for our DNO Cloud and Nomad eSIM products. As a Director of Marketing, you will be responsible for developing and executing a comprehensive marketing strategy that drives growth, revenue, and customer engagement.

Key Responsibilities
  1. Marketing Strategy and Planning

Develop and execute a marketing strategy that aligns with our business objectives and drives revenue growth.

Product Positioning and Messaging

Work closely with our product teams to define and communicate the value proposition of our DNO Cloud and Nomad eSIM products.

Content Creation and Distribution

Develop and deliver high-quality content that supports our marketing campaigns and helps customers understand our product offerings.

Marketing Operations and Analytics

Oversee the development and execution of marketing campaigns, and analyze their effectiveness using data and analytics.

Team Leadership and Management

Lead and manage a team of marketing professionals to ensure the successful execution of our marketing strategy.

Requirements
  1. Marketing Experience

10+ years of experience in marketing, with a focus on technology product marketing and enterprise software.

Leadership and Management

Proven leadership and management skills, with the ability to lead and motivate a team of marketing professionals.

Communication and Presentation

Excellent verbal and written communication skills, with the ability to present to executive leaders, cross-functional partners, and customers.

Industry Knowledge

Experience in the telecommunications industry, with a deep understanding of the business and technical challenges faced by telecommunications providers.

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