Paid Ads Strategy Lead
1 month ago
We are looking for a highly skilled Paid Ads Specialist to join our fast-paced and steadily growing digital marketing team at WebMarketers.
As a key player in shaping the success of our campaigns, you will lead strategic and operational efforts to drive ROI and boost campaign profitability.
About UsAt WebMarketers, we're passionate about driving results and innovation. Our collaborative team environment fosters creativity, dedication, and teamwork.
Job DescriptionThis role involves leading paid advertising efforts, working closely with our digital marketing team, engaging with clients, and interacting with management to shape the success of our campaigns.
Responsibilities:- Develop and execute profitable Google Ads campaigns using Search, Display, Mobile, Video, and Shopping Networks.
- Collaborate with the digital marketing team to create effective remarketing campaigns combining strategic graphics and relevant ad copy.
- Analyze and run detailed reports using Google Analytics (Agency Analytics experience is an asset).
- Write convincing sales copy for ads and landing pages.
- Interact with clients to relay information effectively and work independently or in a team to deliver results.
- Google Certified with experience creating profitable Google Ads campaigns.
- Past experience running ads on Meta & LinkedIn platforms.
- Able to set up and analyze detailed reports using Google Analytics.
- Effective communication and interpersonal skills.
The successful candidate can expect a salary of $50-55,000 per year in Ottawa, ON K1Z 6X6 area.
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