Marketing and Communications Specialist
2 weeks ago
Aliaxis is a leading global player in the building industry, offering a wide range of innovative solutions for the construction and infrastructure sectors. Our mission is to provide high-quality products and services that meet the evolving needs of our customers.
We are currently seeking a highly motivated and experienced Marketing Coordinator to join our team. As a Marketing Coordinator, you will play a key role in supporting the development and execution of strategic marketing initiatives, with a strong focus on channel marketing.
Key Responsibilities:
- Collaborate with the Channel Marketing Manager to execute integrated marketing campaigns that align with business objectives and target audience needs.
- Assist in the development of timelines and project plans to ensure successful implementation.
- Monitor campaign performance metrics and provide insights to optimize future initiatives.
- Work collaboratively with internal and external creative supports to produce engaging marketing collateral such as brochures, presentations, and product catalogs.
- Ensure consistency in branding and messaging across all marketing materials.
- Manage inventory levels of marketing materials and coordinate reprints as needed.
- Assist in the creation of compelling content for various marketing channels, including website.
- Schedule and distribute content through appropriate channels, ensuring maximum reach and engagement.
- Coordinate all aspects of trade show participation, including booth logistics, staffing schedules, and promotional materials.
- Liaise with external vendors and partners to ensure timely delivery of exhibit materials and services.
- Support pre and post-show marketing efforts to maximize brand exposure and lead generation opportunities.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or related field.
- 2+ years of experience in developing marketing campaigns, and related roles.
- Experience in website content creation and SEO optimization.
- Proficiency in Microsoft Office Suite and marketing software/tools (e.g., Adobe Creative Suite, CRM systems).
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to multitask in a deadline-driven environment.
- Team player with a positive attitude and willingness to learn.
Occasional travel between Canada and the US is required for the Marketing Coordinator. The successful candidate will need to maintain his/her right to travel between both countries throughout his/her employment at Aliaxis.
Aliaxis is committed to providing accommodations for people with disabilities throughout the recruitment process and, upon request, will work with qualified job applicants to provide suitable accommodation in a manner that takes into account the applicant's accessibility needs due to disability. Accommodation requests are available to candidates taking part in all aspects of the selection process for Aliaxis jobs. To request an accommodation, please contact HR.
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