Digital Content Strategist

4 weeks ago


Richmond, British Columbia, Canada Semtech Full time

Job Title: Content Marketing Manager

Job Summary:

Semtech Corporation is seeking a strategic Content Marketing Manager to develop and execute a comprehensive content strategy to drive brand awareness, engagement, and lead generation. As a global leader in innovative semiconductor solutions, Semtech is committed to providing a seamless digital experience for our customers, partners, and stakeholders. We're looking for a creative, analytical marketer to lead content creation and shape our brand's voice.

Responsibilities:

  • Develop and implement a content strategy to drive brand awareness, engagement, and lead generation
  • Create high-quality and compelling content across multiple platforms, including websites, blogs, social media, and email marketing campaigns
  • Work with cross-functional teams to gather information and develop content that supports marketing initiatives, product launches, and thought leadership
  • Create and manage editorial calendar to deliver timely content across platforms
  • Ensure brand consistency and compliance with the company's style guide and voice across all content deliverables
  • Report and monitor content performance success metrics and identify critical improvement opportunities with action plans to address

Requirements:

  • Bachelor's degree in marketing, communications, journalism, or a related field, or equivalent experience
  • 5+ years of experience as a content manager, content strategist or similar role in B2B technology marketing
  • Demonstrated ability to create high-quality, engaging, SEO-friendly content across platforms
  • Strong communication skills (written and verbal)
  • Excellent project management skills
  • Experience using analytics tools to monitor content performance and make data-driven decisions
  • Journalism experience a plus

A reasonable estimate of the pay range for this position is CAD $84,000 - $132,000. There are several factors taken into consideration in determining base salary, including but not limited to: job-related qualifications, skills, education and experience, as well as job location and the value of other elements of an employee's total compensation package.



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