Content Marketing Specialist
2 days ago
We are seeking a highly skilled Content Marketing Specialist - Social Media to join our team at Northland Properties. This is a full-time role, with 4 days in office or on site located in Vancouver.
About the RoleThis dynamic position will be responsible for managing organic content across multiple brands on our social media channels to drive brand awareness, engagement, and sales for our restaurants. You will work collaboratively with graphic designers, content creators, and photographers to ensure additional relevant content is produced as planned uniquely for social channels.
Main Responsibilities- Develop and calendarize social content that represents our brand pillars and business objectives, maximizing engagement and sales.
- Manage influencer campaigns and influencer strategy for all brands, working with Operations teams to plan shoots from beginning to end.
- Assist with analyzing social marketing data (followers, engagement, views, campaign results, conversion rates, etc.) to help shape future social media strategies.
- Takes initiative to develop new and exciting ideas to present to the brands for campaign and evergreen content.
To succeed in this role, you should have:
- 1-2 years of relevant social media, content marketing, brand, photography, or communications experience.
- A working knowledge of current social media tools and strategies in order to execute a successful social media campaign.
- The ability to articulate your thoughts clearly, with various audiences, including executives, peers, and partners.
We offer a competitive salary range of $60,000-$80,000 per year, commensurate with experience.
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