Digital Imaging Marketing Strategist

23 hours ago


Brampton, Ontario, Canada Canon Canada Inc. Full time
About Canon Canada Inc.

At Canon Canada Inc., we're committed to innovation and excellence in digital imaging solutions. Our corporate philosophy of Kyosei emphasizes harmonious collaboration and mutual respect among employees, customers, and the community.

Job Description

We're seeking a highly skilled Digital Imaging Marketing Strategist to join our team. As a key member of our marketing department, you'll play a crucial role in developing and implementing effective marketing strategies for our software products. Your expertise will drive product success and contribute to Canon's continued leadership in the industry.

Key Responsibilities:

  • Develop and evaluate strategic marketing programs for the software portfolio.
  • Create compelling marketing content, analyze data, and provide training to our sales team.
  • Maintain consistent contact with various sales channels and plan and develop software-related customer events (virtual and in-person).
  • Support sales representatives and vendors by responding to inquiries.
  • Partner and liaise with Software Vendors and Canon Group Company counterparts to support business development, training, product launches, and marketing initiatives.
  • Monitor, assess, and evaluate sales performance indicators.
  • Create and maintain website content related to the software marketing portfolio.
Required Skills and Qualifications

To succeed in this role, you'll need:

  • Bachelor's degree in marketing or business.
  • Minimum 3 years of related work experience in Product Marketing or Software, SaaS products.
  • Strong project and process management skills to lead projects across various business units.
  • Ability to balance multiple priorities to ensure that deadlines are met.
  • Excellent analytical skills to generate reports and analyze data to provide recommendations to management.
  • Experience with Excel (Vlookups, Pivots, formulas) and Adobe Creative Suite to create promotional collateral.
  • Experience in breaking down technical solutions into simple terms for customers and other business units.
  • Experience in hosting and delivering online and in-person events (i.e. Product Launches, Training, etc.).
  • French is considered an asset.
Benefits

As a valued member of our team, you'll enjoy:

  • A comprehensive health coverage plan that includes medical, dental, and vision.
  • Life insurance, disability, and wellness programs.
  • Vacation, Paid Personal Time, and Sick days.
  • Matching RRSP Contribution & Profit-Sharing Program.
  • Tuition Assistance Program for Professional Continuing Education.
  • Discounts on Canon products, retailers, memberships, and more.
Work Environment

We offer a hybrid work schedule with flexible remote work options, ensuring a healthy work-life balance. Enjoy our state-of-the-art facilities, including an employee gym and fitness center, on-site cafeteria, and outdoor patio. Join a dynamic team dedicated to innovation, collaboration, and growth.



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