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Dynamic Real Estate Marketing Leader
2 weeks ago
We are seeking an exceptional Marketing Manager to join our team at Summit Search Group.
Job Description:Company Overview:
Summit Search Group is a respected search firm with a commitment to fair and equitable practices. We welcome applications from diverse candidates and provide accommodations for individuals with disabilities.
Responsibilities:
- Marketing Strategy & Brand Development:
- Develop and execute comprehensive marketing strategies that align with business objectives, focusing on digital transformation and brand elevation.
- Create engaging visual and written content using graphic design tools to capture audience attention.
- Craft creative marketing strategies to attract local home buyers, sellers, and investors, utilizing both traditional and digital channels.
- Establish key performance indicators (KPIs) and projected ROI to measure the effectiveness of marketing campaigns and initiatives.
- Digital Marketing & Content Creation:
- Utilize digital marketing tools to maximize visibility, engagement, and lead generation.
- Analyze performance metrics and campaign data to continuously optimize campaigns and ensure maximum impact and ROI.
- Introduce innovative strategies, platforms, and tools to elevate the company's digital marketing, with a focus on trendsetting and modernization.
- Event Management & Community Engagement:
- Plan and promote open houses, charity events, community activities, and other real estate-related events to build brand presence.
- Build partnerships with local businesses and community influencers to strengthen brand awareness and client relationships.
- Leadership & Team Collaboration:
- Foster a collaborative and progressive culture within the team, ensuring smooth coordination across departments and alignment on key marketing initiatives.
- Mentor and guide team members to achieve their best performance, fostering a team-oriented environment.
- Operations & Vendor Management:
- Oversee all marketing operations, including budget management, administrative tasks, and resource allocation to ensure efficiency.
- Manage relationships with vendors, ensuring seamless integration and effective marketing operations.
- Required Skills and Knowledge:
- A creative mindset paired with the ability to develop and execute strategic marketing initiatives.
- Exceptional communication skills, with an eye for detail and flair for compelling content creation.
- Strong organizational skills to manage multiple projects, set priorities, and meet deadlines efficiently.
- A self-motivated team player with excellent problem-solving skills and business acumen.
- Experience leading and collaborating with cross-functional teams to achieve marketing goals.