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Digital Growth Specialist

2 weeks ago


London, Ontario, Canada Blockchain Works Full time

**Responsibilities**

As our Marketing Lead, you'll be responsible for developing and implementing data-driven marketing campaigns and initiatives in accordance with major business development and engineering milestones. You'll also evangelize and onboard new users through our ecosystem across various mediums, including Twitter Spaces, Discord, and more. Additionally, you'll organize in-person and virtual events around our community and ecosystem, drive user acquisition, retention, and growth across multiple userbases and archetypes, and determine ROI and expected value of marketing initiatives and campaigns.