Digital Marketing Specialist and Content Lead

5 days ago

London, Ontario, Canada Tree Mc Full time

We are seeking a highly creative and experienced Digital Marketing Specialist to join our team. As a key member of our digital marketing team, you will be responsible for developing and implementing robust social media strategies that drive engagement.

The ideal candidate will have a solid understanding of current algorithms and best practices for social media success. You will work closely with our marketing team to develop and execute integrated content campaigns across multiple channels.

You will manage day-to-day activities on internal social media accounts, create and edit content using iPhone editing apps such as CapCut and InShot, and assist our Creative Director in organizing photo and video shoots.

As a skilled communicator and project manager, you will provide inspirational and creative ways to reach and gain attention of target audiences. You will also lead the development and direct the implementation of a wide range of content forms, including video, text, still imagery, animation, live action and other content forms.

To succeed in this role, you must be a self-starter with a passion for digital marketing and content creation. You should have a strong creative vision, excellent communication and presentation skills, and experience working with social media planning, listening & monitoring tools like Hootsuite, Later, Sprout Social, Buffer, Planoly, etc.

Company Overview

Tree Mc is a premium creative company serving a diverse client group. We offer a unique blend of in-house services, including content creation, creative direction, branding, web design and development, digital marketing, social media management, and beyond.

Job Description
  • Develop and implement robust social media strategies that drive engagement
  • Manage day-to-day activities on internal social media accounts
  • Create and edit content using iPhone editing apps
  • Assist Creative Director in organizing photo and video shoots
  • Lead the development and direct the implementation of a wide range of content forms
Requirements
  • 3-4 years of related content creation and social media experience
  • Understanding and past experience creating integrated content across all marketing channels
  • Proven experience with concept development
  • Strong creative vision with an understanding of business objectives
  • Demonstrable experience leading and managing social media platforms

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