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Email Marketing Specialist

1 week ago

Guelph, Ontario, Canada Co-operators Assurance et services financiers Full time

We are looking for an Email Marketing Specialist - Senior to join our team at Co-operators Assurance et services financiers. As a key member of our Marketing and Communications department, you will play a critical role in driving innovation and client engagement across the organization.

The ideal candidate will have 6-9 years of progressive experience in email marketing or marketing automation, with a strong background in Salesforce Marketing Cloud (SFMC) and a proven track record of developing and executing successful email marketing campaigns.

Responsibilities will include collaborating with internal stakeholders to develop and execute email marketing campaigns, as well as maintaining and enhancing the quality of our email subscriber base.

  • Develop and implement effective email marketing strategies and tactics that drive client engagement and increase revenue.
  • Maintain and enhance the quality of our email subscriber base through best practices and compliance with anti-spam legislation.