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Digital Advertising Strategist
1 month ago
Job Title: Website Analyst
About the Role:
We are seeking a skilled Website Analyst to join our team at Go Auto. As a Website Analyst, you will be responsible for executing digital advertising strategies that align with our business goals and objectives.
Key Responsibilities:
- Execute digital advertising strategies that align with our business goals and objectives.
- Improve and scale digital ad campaigns to maximize their impact.
- Analyze and report on campaign performance, providing valuable insights for continuous improvement.
Requirements:
- Expertise in Google Analytics, Google Search Console, Google Business Profiles, and Google Tag Manager.
- Deep familiarity with SEO and CRO tools and concepts.
- Strong analytical skills.
- Proficiency in Excel/Google Sheets and BI tools for data analysis.
- General understanding of digital marketing principles, web technologies (HTML, CSS, JavaScript, CMS), and UX/UI principles.
- Experience with a CDP (Segment) is a bonus.
- Strong written and verbal skills in English.
What We Offer:
- A supportive culture that values your expertise and recognizes the value you bring.
- Competitive compensation that reflects your hard work and accomplishments.
- Professional development opportunities to expand your skill set.
- Work-life balance with generous vacation time.
- Comprehensive benefits, including health care, dental coverage, and a health spending account.
- The opportunity to make a positive impact in our community through our giving back initiatives.