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Digital Marketing Specialist
2 months ago
About Us
SOS Media Corp is a dynamic digital marketing agency dedicated to delivering innovative and results-driven solutions for our diverse clientele. Our team thrives on creativity, data-driven strategies, and a passion for achieving excellence in every campaign. We are seeking a talented PPC & SMM Specialist to contribute to our continued success.
Position Overview
We are looking for a skilled PPC & Paid SMM Specialist with over 3 years of experience in managing Google Ads campaigns across various industries. The ideal candidate will have a deep understanding of Google Ads, Google Tag Manager, Google Analytics, and Looker Studio, with a proven track record of driving successful campaigns. Experience with Meta (Facebook) paid ads, especially in lead generation, is also highly desirable.
Key Responsibilities:
- Develop, implement, and manage Google Ads & Meta campaigns to meet client objectives and drive ROI.
- Utilize Google Tag Manager for efficient tracking and conversion setup.
- Analyze campaign performance using Google Analytics and Looker Studio, providing actionable insights and recommendations.
- Optimize PPC campaigns through keyword research, ad copy creation, and A/B testing.
- Implement and Manage Search, Performance Max, Display & Video Campaigns Manage Meta Ads campaigns with a focus on lead generation, including strategy development, ad creation, and performance analysis.
- Collaborate with clients to understand their goals and translate them into effective PPC strategies.
- Stay up-to-date with the latest PPC trends and industry best practices to ensure the highest level of campaign performance.
- Vast understanding of Google Ad Bid Strategies and Optimization Tactics.
- Ads management in other platforms such as Microsoft Ads, Tiktok and Linkedin.
- Effective Communication and ability to advise on strategy with clients.
- Excellent written grammar is a must.
Qualifications:
- 3+ years of experience managing Google Ads campaigns for a variety of clients.
- Extensive knowledge of Google Ads, Google Tag Manager, Google Analytics, and Looker Studio.
- 2+ years of experience with Meta (Facebook) paid ads, specifically in lead generation.
- Strong analytical skills with the ability to interpret data and provide actionable recommendations.
- Excellent communication and client management skills.
- Ability to work independently and as part of a collaborative team.
- Google Ads certification will be required to commence the role
What We Offer:
- Competitive salary, based on experience
- Opportunities for professional growth and development
- A collaborative and supportive work environment
- Benefits packages
- Free on-location gym & games room
- Corporate staff outings
