Senior Paid Advertising Specialist

2 weeks ago


Mississauga, Ontario, Canada BoomerangFX Full time

Succeed in the Cosmetic Industry with Our Proven Digital Strategies

BoomerangFX is a leading cloud-based enterprise software and digital marketing company dedicated to transforming the cosmetic, aesthetic, and elective procedure industry.

We seek an experienced Senior Google Ads and Facebook Ads Specialist with 5+ years of paid advertising expertise, active Google Certification(s), and a passion for the cosmetic surgery industry. This is a permanent role offering exciting opportunities for growth, professional development, and teamwork.

Your Key Responsibilities:

  • Develop and manage Google Ads campaigns for lead generation, leveraging automated bidding, ML/AI, tracking, reporting, and tactics for improvement.
  • Design and implement effective Facebook ads strategies for B2C within the healthcare industry, focusing on proven quantitative results, such as 50% decrease in CPL and 25% higher conversion rates.
  • Create high-quality digital assets, including text ads, responsive display ads, and video ads, using templates.
  • Balance a diverse portfolio of clients across multiple platforms, ensuring budget thresholds are maintained and error-free original copy with relevant imagery, videos, etc. is produced.
  • Drive revenue growth through lead generation and measure the ROI.

Our Benefits:

  • A competitive salary with a bonus component tailored to your skills and experience.
  • Comprehensive benefits, including health, dental, and vision coverage, retirement plans, and performance-based bonuses.
  • An entrepreneurial mindset, encouraging ownership, innovation, and collaboration.
  • A growth-driven culture where every team member is valued, working alongside passionate individuals committed to mutual growth, learning, and achieving goals together.


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