Marketing and Communications Specialist
5 days ago
Stantec Consulting International Ltd. is a leading consulting firm that provides professional services in engineering, architecture, environmental science, and project management. Our company is committed to helping our clients achieve their goals while improving the communities we serve. We pride ourselves on our values-driven approach to business and our dedication to creating a positive impact on the world around us.
We are seeking a highly skilled Senior Marketing Specialist to join our team. As a Senior Marketing Specialist, you will play a critical role in driving business growth and development by supporting business development, helping build client relationships, and working with various teams to develop and execute strategic initiatives. This position requires strong marketing and business development skills, excellent communication and interpersonal skills, and the ability to work in a fast-paced environment.
Your Key Responsibilities
1. Develop and implement business development strategies that align with Stantec's corporate and regional goals.
2. Work closely with business developers to develop Capture Plans that include a pursuit schedule with milestones, research needs, action items for positioning, strategic teaming, and responsibilities.
3. Develop and maintain a thorough knowledge of Stantec's markets, clients, capabilities, staff, and primary competitors to support the development of pursuits as identified in the marketing and business development plans.
4. Partner with Regional Marketing Manager/Regional Marketing Team Lead (RMM/RMTL) and BC leadership to develop key clients and project 'must wins' to target in each operating year.
5. Provide marketing support for all aspects related to the proposal process, including workflow coordination, Marketing Go / No Go, resource requirements, and technical content needs.
6. Prepare high-impact proposals, presentations, and other communications in alignment with the Stantec brand.
7. Serve in a quality control capacity during the preparation and review of proposal materials developed by the marketing team, with specific emphasis on brand alignment, relevance, accuracy, and timely delivery.
Requirements
To be successful in this role, you will need:
1. A post-secondary degree in business, marketing, communications, public relations, or an equivalent level of experience.
2. Minimum 5-8 years of experience in a marketing role in a medium to large-sized organization.
3. Proven experience developing responses to detailed requests for proposals (RFPs).
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