Digital Marketing Leader
4 days ago
Copperleaf, an IFS company, is seeking a seasoned Digital Marketing Manager to join our innovative team. This role involves developing and executing comprehensive digital marketing campaigns to achieve business objectives.
The ideal candidate will possess a deep understanding of digital marketing strategies and tactics, with a proven track record of driving results and demand generation in a fast-paced environment.
This position is open to applicants located in both the US and Canada, preferably central to east coast time zone.
Responsibilities- Develop and execute multi-channel digital marketing campaigns across various platforms including social media, search engines, email, and display advertising.
- Analyze key performance indicators (KPIs) to evaluate the effectiveness of digital marketing initiatives and ensure demand generation.
- Stay up-to-date with emerging trends and technologies in digital marketing tools and platforms.
- Communicate regularly with senior leadership and stakeholders to provide updates on digital marketing initiatives and performance metrics.
Required Skills and Qualifications
- >5 years of experience in digital marketing, with a focus on strategy development and campaign management within the technology or B2B industry.
- Proven track record of successfully driving digital marketing campaigns that deliver measurable results.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
Benefits
- A competitive salary package.
- Flexible paid time off.
- Medical, dental, and vision insurance.
- 401K plan with company contribution.
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