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Marketing Director

2 months ago


Nanaimo, British Columbia, Canada Avalon College Limited oa Avalon Career College Full time
Marketing Manager

Avalon College Limited o/a Avalon Career College is seeking a highly skilled Marketing Manager to join our team.

Key Responsibilities
  • Develop and implement promotional materials to enhance brand awareness and drive sales.
  • Lead and motivate a team of staff, providing guidance and support to ensure successful project execution.
  • Manage contracts and negotiate agreements to secure business services.
  • Market business services to clients and stakeholders, highlighting the value proposition of our offerings.
  • Plan and control budgets, ensuring effective resource allocation and expenditure management.
  • Write and edit press releases, newsletters, and communications materials to engage with our audience.
  • Direct and evaluate establishments and departments responsible for communication strategies and information programs.
  • Direct and evaluate media relations teams, ensuring effective representation of our organization.
  • Plan, direct, and evaluate advertising campaigns to promote the sales of our products and services.
  • Act as a spokesperson for Avalon College Limited o/a Avalon Career College, representing our organization in a professional manner.
  • Advise clients on advertising and sales promotion strategies, providing expert guidance and support.
  • Answer written and oral inquiries, providing timely and accurate responses.
  • Assist in the preparation of brochures, reports, newsletters, and other materials, ensuring high-quality content.
  • Coordinate special publicity events and promotions, leveraging our brand to drive engagement.
  • Conduct public opinion and attitude surveys, gathering valuable insights to inform our marketing strategies.
  • Initiate and maintain contact with the media, building relationships and securing coverage.
  • Prepare and deliver educational, publicity, and information programs, materials, and sessions, engaging our audience and promoting our brand.
  • Prepare sports, literary, performance, or other contracts, ensuring compliance with our organization's policies and procedures.
  • Gather, research, and prepare communications material, ensuring accuracy and relevance.
Requirements
  • More than 20 people in supervision.
  • 1 year to less than 2 years of experience.
  • Permanent employment.
  • English as the primary language of work.
  • 35 to 40 hours per week.