Senior Manager, Event Communications
2 months ago
About the Role:
We are seeking a highly skilled Senior Manager, Event Communications & Content to join our team at Tbwa Chiat/Day Inc. As a key member of our Events team, you will be responsible for shaping the content of our events, conceptualizing, designing, proposing, implementing, and executing the content of the events. You will also be responsible for drafting and deploying event communications to drive attendance and keep partners, members, sponsors, and staff informed throughout the event journey.
Key Responsibilities:
- Content Direction: Responsible for shaping the content of events, including concept development, agenda planning, speaker engagement, presentation crafting, and ensuring high-quality presentations from all speakers.
- Event Communications: Lead event communications to drive attendance and keep partners, members, sponsors, and staff informed throughout the event journey (pre, during, and post-event). Collaborate with the Senior Manager, Event Engagement, to address partner, sponsor, and member needs. Report on communication effectiveness and apply successful strategies for future events.
- Event Planning and Execution: Support the team in planning and executing events by creating event briefs, website and social media copy, managing signage assets, inbox management, and building event communications in CVENT platform. Oversee speaker management, including content control, rehearsal oversight, and ensuring presentations are submitted, reviewed, and provided to the onsite team.
Requirements:
- 5+ years of experience planning large in-person and virtual events
- Proven experience in marketing, events, conferences, and project management.
- Superior verbal and written communication skills with the ability to demonstrate versatility in writing formats, including online.
- Proficient in Microsoft PowerPoint, with the ability to create engaging presentations, design visual content, and effectively communicate key messages to stakeholders.
- Experience with CVENT event platform software.
- Ability to travel for events as necessary.
- Travel or hospitality industry experience an asset.
- Relationship building, networking, and outreach skills. Sales aptitude preferred.
- Ability to create thoughtful presentations, proposals, and ideas and present them internally and externally.
- On the pulse of the latest trends on content, trends, marketing, events, and innovations.
- Ability to think both strategically and tactically.
- Ability to work autonomously in an agile, fast-paced, entrepreneurial environment with a track record of taking ownership and driving results.
- Ability to work with a sense of urgency and deliver under tight deadlines/time frames; prioritize workload.
- Strong organizational skills with the ability to set priorities based on alignment with business goals and strategic direction, define timelines, and deliver to commitments.
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