Content Marketing Specialist

3 hours ago

Montreal, Quebec, Canada Manulife Full time
Job Title: Content and Client Marketing Consultant

We are seeking a highly skilled Content and Client Marketing Consultant to join our team at Manulife. As a key member of our marketing team, you will be responsible for creating customized client-specific content and communications that help Plan Members understand and use their benefits plans.

Key Responsibilities:

  • Develop and implement effective marketing strategies to engage employees in their health journey.
  • Collaborate with clients to analyze their communications requirements and provide tailored solutions.
  • Manage relationships with external clients and stakeholders to ensure successful project outcomes.
  • Work independently or with marketing peers to determine best tactics and approaches to meet marketing requirements.
  • Develop and coordinate production of marketing/communications materials, including promotional plans, campaigns, emails, posters, postcards, letters, and intranet content.
  • Support senior members of the team by developing and implementing aspects of complex projects.
  • Manage moderate to high exposure strategic projects.

Requirements:

  • Demonstrated written communication skills to write superior communications for clients in a clear and simple way.
  • Strong listening skills and experience in editing.
  • Strong project management skills to prioritize and juggle multiple projects simultaneously.
  • Demonstrated and honed knowledge of marketing communications theories and practices.
  • Demonstrated and honed analytical skills to identify content that is most important and most useful to the intended audience.
  • Strong influencing, interpersonal skills, and negotiation skills to manage client expectations.
  • Demonstrated relationship management skills with areas such as Design Services, Translation, and external vendors.

What We Offer:

Manulife offers a competitive salary range of $67,275.00 CAD - $112,125.00 CAD, as well as a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources.

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