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Digital Content Manager
2 months ago
Job Title: Assistant Digital Content Manager
Job Summary:
We are seeking a highly motivated and detail-oriented Assistant Digital Content Manager to join our Digital Marketing Team. As a key member of our team, you will be responsible for managing and optimizing digital content across various platforms, ensuring consistency with brand guidelines.
Key Responsibilities:
- Lead the communication and production process for evolving retailer product description pages (PDPs), collaborating with agency partners and the Brand/Sales teams to improve on-site product content aligned to eCommerce best practices.
- Manage and optimize digital content across various platforms (i.e., Amazon, Walmart, Shoppers Drug Mart, etc.), ensuring consistency with brand guidelines.
- Collaborate with internal stakeholders, such as Brand Marketing Team, to build processes around asset collection & management, ensuring master data is appropriately incorporated into product content and help to create, edit, and publish engaging content for online channels.
- Leverage and support the use of C&D's internal Content & Product Data Management systems (Salsify and Syndigo), liaise with Global team on evolving standards.
- Elevate digital asset management practices to ensure efficient organization, storage, and retrieval of multimedia content.
Requirements:
- Undergraduate Degree preferred. Focus on graphic design and/or marketing.
- 1-3 years of agency or CPG experience in graphic design, marketing, or sales; Co-op experience considered.
- Proficiency with Adobe Photoshop and graphic design experience an asset.
- Proven understanding of Canadian CPG market; our customers and consumers.
- Strong Communication skills, and experience managing external vendors and agency partners.
- Demonstrated ability to work cross functionally within an organization.
- Able to work independently in fast-paced, deadline-driven environment.
- Passion for marketing creative with knowledge of digital content & copywriting best practices.
- Ability to utilize Microsoft Office Suite (Word, Excel, Outlook, PowerPoint).
- Experience with eCommerce, Product Information Management systems (Salsify/Syndigo) and retailer media considered a plus.
Personal Characteristics:
- Motivated self-starter with a desire to lead a step change in brand sales growth online
- Comfortable handling the details as well as thinking about the big picture/strategy
- Comfortable working autonomously as well as with internal and external teams/agencies
- Demonstrated skills in managing complex processes across stakeholders, using strong interpersonal skills and a heightened level of communication.
Church and Dwight Canada is an equal opportunity employer committed to providing a barrier-free, inclusive and accessible work environment.