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Senior Marketing Strategist

4 weeks ago

Brampton, Ontario, Canada Truckpoint Full time

About the Role: Truckpoint is seeking a highly skilled Senior Marketing Strategist to direct marketing strategies and oversee various projects involving communication and publicity. This permanent position requires a professional with a Bachelor's degree and 1-2 years of experience in marketing.

  • The ideal candidate will analyze market research data to improve business decisions and activities, assisting in product development, conducting economic and commercial surveys, and establishing distribution networks.
  • As a Senior Marketing Strategist, you will develop communication strategies, direct marketing efforts, produce educational and publicity programs, evaluate an organization's Internet presence, review marketing strategies, and oversee budget and expenditures.
  • You will train staff, manage contracts, and write/edit press releases and communications materials, as well as direct and evaluate establishments that develop and implement communication strategies and information programs.

Key Responsibilities:

  • Directing marketing strategies to meet business objectives
  • Overseeing projects to ensure timely completion and quality standards
  • Training and managing staff to achieve optimal performance
  • Managing contracts and ensuring compliance with company policies
  • Producing high-quality educational and publicity materials

Supervision and Work Conditions: The successful candidate will have 5-10 people under their supervision and will work under pressure, requiring attention to detail.

Estimated Salary: $65,000 - $85,000 per year based on industry standards and location, taking into account the level of experience required for this role.