Senior Manager of Web Strategy

4 weeks ago

Toronto, Ontario, Canada Docebo Full time
About This Opportunity:

We are seeking an experienced Senior Manager of Web Strategy to join our dynamic Revenue Marketing team at Docebo. In this role, you will take ownership of our web strategy and work collaboratively across multiple teams—Brand, Product Marketing, and Creative—to drive exceptional web experiences that attract, inspire, engage, and convert customers.

Responsibilities:
  • Develop and execute comprehensive web strategies that align with business objectives and drive growth.
  • Collaborate with cross-functional teams to ensure site experiences meet campaign, product launch, and customer needs.
  • Partner with A/B testing teams to facilitate tests for user experience, site performance, and conversion rates.
  • Implement personalization strategies to tailor web experiences based on audience needs.
  • Establish and maintain web governance frameworks, including technical requirements, processes, and quality standards.
  • Monitor and analyze web metrics around page load times, core web vitals, mobile performance, uptime, and more.
Requirements:
  • 5-7 years of experience leading integrated web strategy and managing large-scale, complex websites, preferably in tech, consumer finance, or a B2B SaaS environment.
  • 3+ years in a team lead role, with the ability to influence and manage cross-functional teams and deliver results in a fast-paced, growth-driven environment.
  • Deep understanding of web technologies, including CMS platforms, HTML, CSS, JavaScript, and API integrations.
  • Strong understanding of UX design principles, including wireframing, user journeys, and usability testing.
  • Functional understanding of SEO best practices and technical SEO levers.
  • Strong data-driven mindset, with the ability to leverage analytics and consumer insights to inform and evolve web strategies.
About Docebo:

Docebo is a global company with offices in North America, EMEA, APAC, and more. Our people believe in six core values: Innovation, Simplicity, Accountability, Togetherness, Curiosity, and Impact. If this sounds like you, now is your time to join one of the fastest-growing learning technology companies on the market.

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