Beverage Marketing Specialist
2 days ago
About Cove Soda:
We're a dynamic beverage company on a mission to revolutionize the industry with our innovative, functional sodas. With 1 billion probiotics and real organic ingredients, we're making waves in the beverage world.
As Canada's fastest-growing beverage brand, we're seeking an experienced Beverage Marketing Specialist to help us drive our next phase of growth.
Job Description:
We're looking for a seasoned professional with 5-7 years of experience in multi-channel retail and CPG marketing. Your expertise will be invaluable as you develop and execute 360° customer marketing campaigns that make a splash in retail across Canada and the US.
Your responsibilities will include working closely with our Sales and Merchandising teams to deliver standout in-store marketing experiences, partnering with the brand team to create fresh, creative ways to drive trial in retail, and collaborating with Digital Team to maximize digital retailer opportunities.
Field and Event Marketing:
You'll build buzz and brand love through field and event marketing that brings Cove to life in key markets. You'll develop touch-free partnerships to help get Cove into the hands of our consumers, coordinate the details – product, people, and branding – to make activations seamless and impactful, and manage the Field Marketing budget from start to finish.
Requirements:
- Experience working in retail customer marketing or have launched and managed products through retail and online channels
- Ability to provide examples of successful ownership of end-to-end project planning from execution to measurable results
- Degree or diploma in Business, Marketing, or Communications
- Exceptional written and oral communication skills and understanding of the importance of brand tone and voice
- Strong interpersonal skills and experience partnering and building productive relationships with the sales and operations teams and external partners
What We Offer:
- A competitive salary of $90,000 - $120,000 per year, depending on experience
- An option to work remotely from wherever you are
- A comprehensive benefits program including health, dental, and vision coverage, plus an annual wellness credit
About the Role:
This is a full-time position based in Halifax, NS or remote, offering a dynamic and entrepreneurial environment where you can leverage your solid foundation in marketing to take it to the next level.
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