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Growth Marketing Strategist

1 month ago

Vancouver, British Columbia, Canada owl Full time
About Owl Labs

Owl Labs is a leading Claims Intelligence Platform in North America, revolutionizing the way insurers combat illegitimate claims. Our cutting-edge AI-powered platform eliminates human bias, empowering top insurance companies to achieve remarkable results.

Job Title: Growth Marketing Specialist

We are seeking a dynamic and skilled Growth Marketing Specialist to join our team. As a key player in shaping the future of our industry, you will be responsible for targeting and engaging decision-makers within enterprise organizations.

Key Responsibilities:
  1. Marketing Strategy: Develop and implement marketing strategies to generate targeted and quality leads.
  2. Enterprise Engagement: Identify and target key decision-makers, developing strategies to approach and engage them effectively.
  3. Digital Marketing: Design and execute digital marketing campaigns tailored to the enterprise audience, leveraging social media, email marketing, SEO, and other digital tools.
  4. Content Creation: Develop high-quality, relevant content tailored to the interests and needs of enterprise decision-makers.
  5. Data-Driven Strategies: Utilize data analytics to inform marketing strategies, monitor performance, and adapt tactics as necessary.
  6. C-Suite Collaboration: Work directly with C-suite executives to align marketing strategies with overall business goals.
Qualifications:
  • Proven experience in marketing, with a focus on B2B and enterprise-level engagement.
  • Strong understanding of traditional and digital marketing tools and techniques.
  • Excellent relationship-building and communication skills.
  • Experience in content creation.
  • Excellent communication and writing skills.
  • Creative thinker with data-driven analytical aptitude.
  • Ability to work independently and in a team environment.
  • Experience with SEO/SEM, Google Analytics, and CRM software.
  • Bachelor's degree in Marketing, Business, or a related field.
Why Owl Labs?
  • Fastest growing Claims Intelligence Platform in North America.
  • Exceptional team of serial entrepreneurs, ex-Meta, ex-Twitter, ex-Amazon, etc.
  • Innovative Culture: Join a team of forward-thinking individuals committed to shaping the future of insurance claims monitoring.
  • Venture backed (Series B).
  • Professional Growth: Take your career to new heights in a challenging and supportive environment that encourages continuous learning.
  • Impactful Work: Contribute to a product that utilizes industry-leading AI/ML to transform the way insurers form claims decisions at scale, with an unbiased approach.
  • Experience a comprehensive benefits package, a comfortable office environment, flexible vacation time, and the opportunity to collaborate with an exceptional team of professionals.
  • Equity: Become a part of Owl's journey and share in the company's success.

Base salary range: $85,000 - $145,000. The total compensation for successful candidates will be determined based on various factors such as education, skills, experience, scope of the role, and performance. This thoughtful evaluation will be conducted during the selection process to ensure a fair and competitive offer tailored to each individual's unique qualifications and contributions.