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Marketing Strategist

2 months ago

Abbotsford, British Columbia, Canada R.K. Fashion Ltd Full time
About the Role

We are seeking a highly skilled Marketing Specialist to join our team at R.K. Fashion Ltd. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to drive business growth and brand awareness.

Key Responsibilities
  • Develop Marketing Strategies: Create and execute comprehensive marketing plans to achieve business objectives, including market research, competitor analysis, and campaign development.
  • Conduct Market Research: Gather and analyze data on market trends, consumer behavior, and competitor activity to inform marketing decisions.
  • Manage Digital Presence: Oversee the development and maintenance of our website, social media, and email marketing campaigns to ensure a strong online presence.
  • Collaborate with Cross-Functional Teams: Work closely with sales, product, and creative teams to ensure alignment and effective communication of marketing strategies.
  • Measure and Analyze Performance: Track and analyze key performance indicators (KPIs) to evaluate the success of marketing campaigns and make data-driven decisions.
Requirements
  • Education: Bachelor's degree in Marketing, Business, or related field.
  • Experience: 2 years of experience in marketing, preferably in a fast-paced environment.
  • Skills: Strong analytical and problem-solving skills, excellent communication and project management skills, and proficiency in MS Office and digital marketing tools.
What We Offer
  • Competitive Salary: A competitive salary and benefits package.
  • Opportunities for Growth: Opportunities for professional growth and development in a dynamic and innovative company.
  • Collaborative Environment: A collaborative and supportive work environment with a team of experienced professionals.