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Sales Development Representative

2 months ago

Oakville, Ontario, Canada Labtician Ophthalmics Inc. Full time
About the Company

Labtician Ophthalmics Inc. is a dynamic, fast-paced, entrepreneurial environment that fosters a spirit of innovation, collaboration, and customer focus with a distinct family feel. Our team is expanding and seeking out passionate, highly skilled, team-oriented individuals to be part of our organization.

Job Description

The Sales Development Representative is responsible for contacting an existing client base to support the external sales force in the selling efforts for our products and services using verbal and written communication. More specifically, the efforts of the Sales Development Representative will focus on expanding the product portfolio through the use of effective sales strategies and dialogue.

Key Responsibilities
  • Selling in new or existing products
  • Creating leads and increasing revenue to expand our presence within the account(s)
  • Cold calling customers that do not currently, or have not purchased from us in the past
  • Gathering information and expanding opportunities for assigned accounts
  • Answering queries the customer may have

The Sales Development Representative will receive a base salary and incentives. The ideal candidate will have a University degree, inside sales or sales experience, and be bilingual (English and French). They will demonstrate excellent sales or customer service track-record, clearly communicate, and actively listen. They will also be people-oriented and experienced in rapport building.

Additional Responsibilities
  • Executing business initiatives for priority products in Therapeutic areas
  • Following-up on business opportunities from marketing campaigns
  • Maintaining product and customer data, customer needs and insights utilizing our CRM platform
  • Identifying key decision makers and establishing a plan to initiate contact, generate incremental business, then follow the plan
  • Qualifying new business opportunities (warm leads) by communicating with customers and prospects and passing these leads on to the local representative
  • Maintaining strong customer relationship and data, continuously tracking prospects throughout the sales process within CRM
  • Responding to customer inquiries or prospect responses to a marketing outreach
  • Building rapport with prospects/customers via phone or online
  • Communicating the Labtician value proposition and making product/services recommendations
  • Identifying sales opportunities and closing sales to achieve sales targets
  • Supporting the Customer Service Specialist for front-line customer support and order entry (about 20% of role)