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Sales Associate
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Pet Food Sales Representative
2 months ago
Express Employment Professionals is seeking a highly motivated and experienced Territory Sales Representative to join our team in Edmonton, Alberta. As a key member of our sales team, you will be responsible for managing a territory of pet specialty retailers in North Alberta and Saskatchewan, building strong relationships with store owners and staff, and driving sales growth for our client company.
Key Responsibilities- Manage visits to pet specialty retail locations within the territory on a regular schedule to optimize effective interactions between the retailer and our client company.
- Build and maintain strong professional relationships with the owners, managers, and staff of retail store locations while projecting our client's customer-centric business philosophy.
- Analyze the retailer's current product offerings, position in the local market, pricing, staffing, and operating systems to present solutions that will enhance the business of the retailer while growing sales to that customer.
- Present products that will succeed within the retailer's current situation, including new brands or additional items of existing brands.
- Present promotions, trade show opportunities, special discounts that may be available to the retailer.
- Provide the retailer with staff training for products provided by our client, as well as market trends and news to enhance their business.
- Interface between the retailer and the manufacturer to facilitate communication and actions that enhance the brand performance in that store.
- Secure the direct involvement of the manufacturer with the retailer on an as-needed basis.
- Coordinate and execute ride-a-longs with manufacturer representatives throughout the territory.
- Provide competitive field intelligence to both the manufacturer and employer's management when appropriate.
- Interface between the retailer and employer's internal accounting, purchasing, and logistics departments to facilitate the solution of any issues that impede successful business interaction between the retailer and employer.
- Survey the territory for any new pet specialty retailers and provide strong support for the launch of the new location.
- Report to and take direction from the employer's Sales Manager, working collaboratively to develop a territory sales plan including all sales and scheduling activities.
- Complete timely sales reports, shortage and damage reporting, expense account reports, participate in weekly online sales meetings, and other meetings as directed by the Sales Manager.
- Participate in exhibitor trade shows and weekend retailer events.
- Overnight travel
- Outside sales experience, preferably in the pet specialty industry
- Strong ability to manage one's time and organize effectively
- Proven talent to build strong customer relationships, resolve issues, and overcome objections with diplomacy