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Marketing and Communications Director

2 months ago

Mississauga, Ontario, Canada Jones DesLauriers Full time
Marketing and Communications Manager

At Jones DesLauriers, we're seeking a highly skilled Marketing and Communications Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive marketing strategy that drives business growth and brand awareness.

Key Responsibilities:
  • Develop and execute marketing strategies that align with business objectives and drive target goals.
  • Manage and oversee all marketing activities, including digital marketing, content creation, website management, social media marketing, email marketing, advertising campaigns, and events.
  • Collaborate with cross-functional teams to align marketing efforts with business goals and product/service offerings.
  • Provide creative direction on content creation, including photography, video, and copywriting.
  • Develop and manage marketing budgets, timelines, and resources to ensure efficient and timely delivery of projects.
  • Hire, lead, mentor, and manage a team of marketing professionals, providing guidance, feedback, and support to foster growth and success.
  • Stay current with industry trends, best practices, and emerging technologies to continually improve marketing strategies and tactics.
Requirements:
  • Bachelor's Degree or Diploma in Graphic Design, Marketing, Communications, or the Humanities with an appropriate portfolio to demonstrate skill and design style.
  • Proven track record of at least 2 years in a marketing management role.
  • Experience in the Insurance/Financial Services sector an asset.
  • Working knowledge of WordPress and website content management (basic updates).
  • Proficiency in digital marketing tools and platforms, such as Google Analytics, social media management tools, and marketing automation systems.
  • A master of the full Adobe Creative Suite (emphasis on InDesign, Illustrator, Premiere).
  • A master in the MS Office Suite of products (PowerPoint, Word, Excel) that also produces compelling and visually appealing presentations and proposals.
  • Basic copywriting experience an asset (ads, short form).
  • Bilingual (English and French) is an asset.

Jones DesLauriers is committed to diversity, equity, and inclusion. We value the diversity of people and actively encourage women, indigenous peoples, members of visible minorities, people with disabilities, and LGBTQ2+ persons to apply. We are committed to providing accommodation upon request for applicants and employees with disabilities.