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Retail Merchandising Specialist

2 months ago


Victoria, British Columbia, Canada Breakthru Beverage Group Full time

Job Summary

We are seeking a highly motivated and detail-oriented Retail Merchandising Specialist to join our team at Breakthru Beverage Group. As a Retail Merchandising Specialist, you will play a critical role in driving volume and increasing visibility of our products in accounts, while supporting our sales teams in merchandising activities.

Key Responsibilities

  • Lead merchandising efforts in customer accounts for all products, general distribution, and promotions/programs.
  • Develop effective business relationships with assigned customers to drive sales growth and increase market share.
  • Provide management with specific and current information on competitive activity, market challenges, and merchandising opportunities to inform business decisions.
  • Execute sales driver objectives to meet or exceed sales targets.
  • Service and improve the marketability of our products through shelf management, display position and frequency, concept selling, and price point management.
  • Pack out shelves, build and refresh displays, place point-of-sale materials, and stock cold boxes to ensure optimal product visibility.
  • Obtain feedback from accounts on the effectiveness of consumer programming and report trends to management to inform future strategies.
  • Design and build creative displays to showcase our brands and drive sales growth.
  • Coordinate timing of merchandising activities with sales teams and communicate merchandising tactics to customers to ensure alignment and maximize results.
  • Continual development of industry, channel, and brand knowledge to stay up-to-date on market trends and competitor activity.
  • Perform other duties as assigned by management to support the success of the team.

Requirements

  • Excellent communication skills (written and verbal) to effectively interact with customers, sales teams, and management.
  • Demonstrate high levels of professionalism, sound judgment, and problem-solving skills to navigate complex business situations.
  • Perform job duties in an accurate, proficient, and timely manner to meet sales targets and customer expectations.
  • Attention to detail and ability to multi-task to manage multiple priorities and deadlines.
  • Rely on some instructions and pre-established guidelines to perform the functions of the job.
  • Strong interpersonal and relationship-building skills to develop and maintain effective business relationships with customers and sales teams.
  • Knowledge of liquor board regulations, market trends, and competition to inform business decisions and drive sales growth.

Preferred Qualifications

  • College degree preferred, but not required.
  • Proficient MS Office skills to effectively manage data and communicate with stakeholders.
  • Must possess a valid driver's license and have fully insured, reliable, and appropriate transportation to travel to customer accounts.
  • Must be at least 19 years of age (or 18 years of age in Alberta, Quebec, and Manitoba) to comply with regulatory requirements.

Physical Demands of the Job

  • Carrying and lifting 45-65 pounds to perform various duties.
  • Immediate reaching to perform various duties.
  • Overhead reaching to perform various duties.
  • Standing and walking for periods of time to perform various duties.
  • Squatting or bending to perform various duties as assigned.