Senior Media Strategist

2 months ago


Vancouver, British Columbia, Canada Publicis Groupe Full time
Unlock Business Growth with Data-Driven Media Strategies

We're seeking a seasoned media professional to lead our team in developing and executing innovative digital marketing campaigns that drive business results. As a Senior Media Executive, you'll be responsible for analyzing market and consumer data, identifying target audiences, and selecting media channels to achieve our clients' goals.

Key Responsibilities:

  • Develop and implement media plans that align with our clients' communication strategies
  • Analyze market and consumer data to inform media channel selection and targeting
  • Collaborate with cross-functional teams to develop and execute effective media strategies
  • Mentor and guide junior planning team members

Requirements:

  • BS/MS degree in marketing or a related field
  • Proven working experience of 2-4 years in media planning (online & offline)
  • Digital Certifications across major platforms, including Meta (FB & IG), Google, Snapchat, LinkedIn, Twitter, etc.

What We Offer:

  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package

About Us:

We're part of Publicis Groupe, one of the world's leading communications and media companies. Our team of over 6,000 specialists across 95 markets is dedicated to helping our clients succeed in a rapidly changing media landscape.



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